Search Engine Optimization for Handmade Jewelry Websites

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How to Optimize Handmade Jewelry Websites for Search Engine

Search engine optimization is essential for handmade jewelry internet marketing. The handcrafted jewelry business is very competitive with millions of websites clamoring for top ranking in the search engine result pages.

Handcrafted Rings in Hummingbird Design

Using the right techniques can be challenging for handmade jewelry marketers. Creating handcrafted rings is in itself a full-time job so many people can not devote a great deal of time to their websites. It is important to use search engine optimization correctly to achieve the best results in the least amount of time.

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Search engine optimization begins with the website. In order to make the handmade jewelry website optimized effectively, it is important to keep in mind that each web page is separate and should have its own keywords. This means that not only the homepage needs to be optimized, but each page should also be optimized using the most appropriate keywords and long-tailed keyword phrases. 

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The title tag, meta description and meta keywords tags of each page should also be optimized with the chosen keywords and phrases. It is crucial to make the title tag and meta description attractive to your customers as well as the search engines. 

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Most major search engines will use the title tag and description on the search engine results pages which means that this is what people will be reading once they search for a query relevant to your content. The meta keywords tag is not used by most search engines anymore but it is worth including just in case.

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The keyword density is also important and your keywords should be efficiently used throughout the content of the page. Search engines index websites and pages depending on the keywords and phrases within the content. 

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Good use of the image attribute tags is vital as search engines can not see the picture. Use your keywords to describe what is shown in the picture. Again, do not overdo it on the keywords as keyword stuffing can get you banned from the search engines.

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The secret is to entice your visitors to buy your handmade jewelry or wholesale jewelry while giving the search engines enough clues what your web page is about. Try not to go overboard on the keywords as this is frowned upon by most search engines.

Hummingbird Earrings

When employing search engine optimization techniques to the web pages, you must identify the main concept a page talking about and base the main keywords and phrases from that. For handmade jewelry websites, most have pages for hummingbird earrings focus on those keywords and related keywords. It is best to have only two or three phrases per page.

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Of course, effectively using search engine optimization can greatly improve your handmade jewelry website search engine rankings. There are many other techniques that can be used along with search engine optimization for better rankings but good optimization will continue to benefit your handcrafted jewelry and wholesale jewelry website for long term results.

How to Generate Traffic to Your Handmade Jewelry Website

How to Increase Traffic to Your Handmade Jewelry Website

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Handmade jewelry internet marketing is like any other kind of marketing. You are trying to reach a niche market so you must plan accordingly. You have to start by identifying your target market and the keywords they use to find your products. You have to learn what your customers are looking for in order to develop content that your target niche will respond to and take action.

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In order to identify your target market start with what you already know about your customers. Some people talk about geo-targeting, demographics and value proposition. What these big words boil down to is know who buys your products, where they buy your products, when they buy your products and why they buy your products. 

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How you want to be perceived by your target market will define your approach. Identify what your customers want and write your website content to fill that need. 

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There are important principles of traffic generation you need to understand in order to be successful at bringing visitors into your website. Those visitors need to be targeted to your niche and the search engine organic searches are generally your best source of targeted visitors.

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Each page of your website should have its own target keywords. Optimize your homepage for the general keywords and narrow your focus on individual pages to long-tailed keywords. More keywords give you more chances of coming up in the search engine ranking pages.

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Search engine optimization is the best strategy to rank higher in the search engines organic searches. Your website needs content that appeals to your customers while at the same time gives the search engines information about your website. Essentially you are trading your time for traffic. Creating good content, links and backlinks are great SEO and can generate traffic directly through visitor clicks. These methods take a lot of time and effort but are well worth your time.

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Make sure to have great content and start asking related sites for links. A good way to get reciprocal links is to contact the webmaster of related sites. A friendly email saying that you think their website would be beneficial to your website visitors and perhaps their visitors would find your website information useful. 

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Backlinks are generated by submitting your sites to relevant directories, being involved in social networking, submitting articles, participating in forums and leaving comments at relevant websites. The more links pointing back to you are like votes for your website.

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Google webmaster tools are great for analyzing your target keywords but you are the one who knows your products and customers the best. When selling handmade earrings participating at craft shows is one of the best ways to reach that niche market. When marketing online finding handmade craft sites would then be the natural choice as they cater to the same niche market.

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 Let them know that you will leave their link even if they don’t link back to you is a nice gesture that might get your link request more attention. These links will increase your traffic as well as getting the search engines to visit your site more often with the added benefit of ranking higher in the organic searches for dangle handmade earrings.

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Most of all do not get discouraged when you do not get results overnight. There is no magic spell just hard work. Whether you make handmade wholesale jewelry or offer a service you will need to optimize your website for your niche market in order to get targeted traffic.

This is an original article by Jennifer Hisir of Handmade Jewelry by Copper Reflections.

History of Copper Jewelry Arts

Copper Jewelry Handmade in Eye-catching Designs

Copper Reflections artisans have been making handmade jewelry pieces unique to them by creating their own original designs and techniques. Handmade jewelry and gifts are created from copper using a wide range of designs from wildlife, nature, Native American, western and animal designs.

These unique jewelry handcrafted by using black inks, silver solutions, engraving, and diamond cutting. Each of these outstanding jewelry creations has beautiful earth tones black, silver and copper.

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The jewelry-making technique that these talented artisans use dates back hundreds of years. The history of Copper Arts goes back centuries. Copper was used because of the softness that made it easier to shape. In the old days, copper was shaped through hammering or spinning on a lathe by hand into functional shapes like weapons and tools, art objects and decorative ornaments, vases, bowls, and water jugs. Copper was used as water jugs because it kept water cooler and fresher in the hot summer days. 

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Copper was the first metal mined and crafted by man and has been the most important metal throughout history. It was available in great volumes and easily mined at the surface of the earth. Archaeological excavations proved that copper crafting was known in Eastern Turkey, Persians and by Sumerians, since the beginning of a Neolithic era.

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 Copper working had reached high practical levels in Mesopotamia and Egypt at the end of the fourth-century B.C.Copper reached the Mediterranean coasts and to the West reaching through Anatolia all the way to Troy on the Aegean Sea. 

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During the third century B.C., Troy became very important in copper art history, as copper craftsmen, merchants, and traders established Troy as a commercial center. From Troy, technical knowledge and the materials for copper working reached the Aegean islands all the way to Spain. After 2000 B.C. copper crafting was widely used throughout Europe. The discovery of the process needed to obtain copper from its ores was a very important event in history and gave birth to copper crafting. 

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The first copper works were made by cutting, curving and hammering with a stone hammer. The old blacksmiths made an important discovery that copper hardens under prolonged hammering, but can be brought back to its initial condition of softness by heating (annealing) without changing the shape. 

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Many ancient objects were handcrafted through alternate cycles of hammering and annealing, with a final hammering to obtain the necessary hardness. In ancient times, copper art objects were made by the Coppersmiths used raw copper to create with various techniques. For example, the simplest way to obtain a copper bowl consisted of hammering a copper disc placed on a hollowed wooden block. 

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This is the most ancient method of handcraft bowls, dating back to Babylon. Another technique was known as raising which became very popular to obtain an embossed decorative copper artwork. 

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Copper was brilliantly utilized by the artists of the classical age, and then in the Middle Ages, and in the masterpieces of Renaissance and Baroque. Copper continued to be used mainly for household objects. 

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Working techniques remained almost unchanged over the centuries, while the shapes were continuously improved to fit with the evolution of the lifestyle. Its properties, discovered and appreciated by our ancient ancestors, are still valid today. 

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Wolves play an important role in the mythology of nearly every Native American Indian tribe. In most Native cultures, Wolf is considered a medicine being associated with courage, strength, loyalty, and success at hunting. Wolves are symbols of intelligence and instinct. Embrace the wolf as your inner spiritual guardian by wearing Wolf Earrings from our Wolf Jewelry collection.

Copper Hummingbird Bracelets

Copper jewelry worn directly on skin has been used as a remedy for many ailments, including arthritis. Copper bracelets ease joint and arthritis. Copper jewelry has been considered as a "Fountain of Youth" for its ability to improve the elastic fiber in skin, increase skin flexibility, and act as an anti-wrinkle treatment.

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We have been working on our jewelry since 1985. We have created the techniques and the designs ourselves over the years. We have participated in many craft shows in Canada and the US, and we believe that we are the only ones making this type of jewelry.

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 We go through 32 steps to complete each piece. Copper sheets are polished, silver-plated and the designs are printed onto the silver-plated surface. Then the shapes are cut out by hand using shears or cutting tools.

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 Each piece is diamond cut by hand to make them sparkle. We form the jewelry to make them look richer. We use surgical steel hypoallergenic ear wires for the earrings. During these steps, we have to spray them with clear acrylic as part of the process. 

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These coatings of finish also protect our copper jewelry from tarnishing, so no polishing is required as long as the finishes are not scratched or they are not exposed to chemicals constantly like detergents. As our work is made in a unique technique of making copper jewelry, we could not learn from other people and we had to figure out many problems over the years by trial and error.

Art Jewelry Designed by Worldwide Renowned Painters

Art Jewelry Inspired by Worldwide Famous Painters

Unique bracelet handcrafted by Copper Reflections in Gustav Klimt's The Kiss Painting

We have been expanding on our art jewelry using the famous paintings of world-renowned painters including Van Gogh jewelry and making them on bracelets, earrings, rings, hair clips and necklaces in matching sets. You can see the sample pictures of this beautiful art jewelry on our website.

Last few years, we have been co-operating with artists and make their paintings on art jewelry. They have been selling their own art jewelry successfully. Not everyone can afford to purchase the original artwork but people would not mind buying the artwork on jewelry for reasonable prices.


We are specialized in the horse, cat, hummingbird, butterfly wolf, bear, so many other wildlife and animal paintings as well as Southwest Native and western. You will love the colorful whimsical artwork on stunning famous artist jewelry.

Gustav Klimt The Cat Earrings

Lynn Bean, Jo Lynch, Bob Coonts, and Nick Gustafson are some of the top artists we work with. We created earrings, bracelets, necklaces, rings and hair clips from their paintings in matching jewelry sets. Lynn is well known for her beautiful watercolor.

Gustav Klimt The Cat Hair Clip

What is your favorite animal? Is it something as common as a butterfly, wolf, cat, hummingbird, or horse? Or is it as unique as the owl, lizard, or frog? Whatever it is we're sure you'll find it designed by famous artists in fine details here at Copper Reflections and also be pleasantly surprised by the style, quality, and price.

Gustav Klimt The Kiss Earrings

We also have been making art jewelry from some of the famous paintings of worldwide renowned painters. You will love the Starry Night, Almond Blossoms, Sunflowers and Irises paintings of Vincent Van Gogh on earrings, bracelets, rings, and hair clips. 

Gustav Klimt The Kiss Hair Clip

These art jewelry pieces are all made into matching jewelry sets if you wish you purchase earrings, bracelets, and ring as jewelry sets.

Gustav Klimt The Kiss Ring

Other than Vincent Van Gogh we have also just finished the paintings of Gustav Klimt's famous paintings the Kiss, the cat, and the Danae on our awesome art jewelry earrings, bracelets, necklaces, hair clips, and rings. 

Gustav Klimt The Kiss Bracelets

Gustav Klimt was an Austrian symbolist painter and one of the most prominent members of the Vienna Secession movement. Klimt is noted for his paintings, murals, sketches, and other objets d'art. 

Van Gogh Almond Blossoms Bracelet

Find selections of art jewelry inspired by Gustav Klimt's paintings and murals. Klimt was born near Vienna, the second of seven children. You can see Gustav Klimt's art jewelry on our website. 

Van Gogh Almond Blossoms Hair Clip

They are reasonably priced. You do not have to polish our copper jewelry as they are protected with three layers of acrylic finish. Ear wires are surgical steel hypoallergenic so you can comfortably wear them even if you have sensitive ears.

Van Gogh Irises Earrings

Copper is silver plated and designs are printed on the copper sheets. They are cut out to the shapes of earrings, bracelets, necklaces, and rings. Each piece is individually diamond cut but hand to bring out the luster of copper. 

Van Gogh Starry Night Bracelets

We go through 32 steps to complete a piece. Everything is made in-house from creating designs to making jewelry. We can also custom-make jewelry exclusively for you.

Van Gogh Starry Night Earrings

Copper Reflections has been established in the wholesale handmade jewelry business since 1985. Specializing in art jewelry designed by the most famous painters.

Van Gogh Starry Night Hair Clip

Each piece is created by us from start to finish, from designing to manufacturing at our workshop. Over the years, we have developed different jewelry making techniques which made our jewelry unique.

Van Gogh Starry Night Ring

Famous artists jewelry handmade from copper in popular Vincent Van Gogh artwork including Starry Night, Almond Blossoms, Sunflowers, and Irises. 

Van Gogh Sunflowers Bracelet 

Vincent Willem Van Gogh (1853-1890) was a Dutch Post-Impressionist painter who is one of the most famous and influential painters in the history of Western art. 

Van Gogh Sunflowers Hair Clip

In just over a decade Van Gogh created about 2,100 artworks, including around 860 oil paintings, most of them in the last two years of his life. 

Van Gogh Sunflowers Handmade Copper Ring

Known for his use of vibrant colors and unique style he put his heart and soul into every painting he created. Our jewelry creations are being sold in national parks, trading posts, and gift shops throughout the United States and Canada.